Bollywood actor Aamir Khan is once again making headlines for doing things his own way. He has reportedly declined a Rs. 120 crore OTT offer from Amazon Prime Video for his upcoming film ‘Sitaare Zameen Par’. While most new films head to streaming platforms soon after release, Aamir has chosen to prioritize a longer theatrical run.
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Aamir Khan chooses Big Screen over Big Money
In an era where most films are rushing to streaming platforms, Aamir Khan is taking a different route. Trade analyst Komal Nahta revealed that Aamir wants to delay the film’s digital release by at least eight weeks post its theatrical opening. According to industry sources, he wants audiences to experience the film on the big screen before it becomes available online. The move has drawn attention in the film industry, as it goes against the current trend of quick OTT releases. His goal is to encourage audiences to return to cinemas and revive pre-pandemic movie-watching habits.
